Background music has become an inseparable part of modern business environments. From cafés and retail stores to hotels and fitness studios, it sets the mood, shapes customer perception, and enhances the overall experience. Yet, while many businesses invest heavily in creating the right ambiance, few truly understand the legal and ethical responsibilities that come with using music in commercial spaces. This lack of awareness often stems from the assumption that background music is merely a decorative element, when in fact it is protected intellectual property with defined usage rights.
Under Indonesian law, playing music publicly, even from streaming platforms or personal playlists, is considered a form of commercial use that requires proper licensing. The establishment of collective management organizations such as LMK and LMKN was designed to ensure that composers, lyricists, and performers receive fair compensation for the use of their work. However, many business owners remain unaware of these regulations, leading to unintentional violations. Recent cases involving well-known local brands highlight how the issue is now being taken more seriously, and how businesses can no longer rely on ignorance as an excuse.
The lack of widespread discussion around this topic also plays a role in the ongoing confusion. Music rights and royalty laws are often viewed as overly technical, leaving small and medium enterprises unsure of where to begin. Additionally, enforcement has historically been inconsistent, creating a perception that compliance is optional. This silence, both in media coverage and within industry conversations, has allowed misinformation and casual practices to persist, even as awareness in other areas of intellectual property has grown.
Raising awareness about music licensing is not only about legal compliance but also about respect for creative work. Behind every song is a chain of composers, producers, and performers who depend on fair compensation to sustain their craft. As Indonesia continues to strengthen its copyright regulations, it becomes increasingly important for businesses to view background music not as a free commodity, but as a professional product that deserves acknowledgment. By doing so, they not only stay within the law but also contribute to a more ethical and sustainable creative industry.
Sources: Cabinet Secretariat of the Republic of Indonesia. (2021, April 12). Gov’t issues regulation on songs/music copyright royalties management. Setkab.go.id. | Jakarta Globe. (2023, September 7). Indonesian noodle chain settles $135,000 music royalty, others remain wary. | Assegaf Hamzah & Partners. (2024, February 19). Regulatory update: Royalty management in Indonesia’s music industry.Ahp.id.